When choosing a real estate brokerage in Calgary or Alberta,
one of the first questions many REALTORS® ask is:
“What are the brokerage fees?”
It's an important question. Real estate is a business, and expenses matter.But there's another question worth asking:
What are you actually getting for those fees?
Brokerage fee structures can look very different. Some Calgary real estate brokerages operate primarily on a commission split, where the brokerage receives a percentage of the REALTOR®'s commission when a transaction closes.Others use a monthly brokerage fee, where REALTORS® pay a more predictable monthly amount while retaining more of the commissions they generate.There are also capped and hybrid models combining elements of both.There isn't one fee structure that's automatically right for every REALTOR®.The important thing is understanding how each brokerage model affects your business today—and what it could mean as your production grows.How Does a Real Estate Commission Split Work?
With a traditional commission-split brokerage, the REALTOR® and brokerage divide the commission generated from a transaction.An 80/20 commission split, for example, means the REALTOR® retains 80% while 20% goes to the brokerage, subject to the specific brokerage agreement and any additional fees.For a new REALTOR®, the appeal is obvious:If I'm not closing transactions, I'm not paying a large commission split.When you're already dealing with the startup costs of launching a real estate career, minimizing fixed monthly expenses can provide some welcome breathing room.Some real estate brokerages also offer commission caps.Once the brokerage has received a predetermined amount through the agent's commission split during a particular period, the agent may move to a higher commission percentage or retain 100%, depending on the brokerage model. Transaction fees, monthly charges or other fees may continue after reaching the cap.That's why REALTORS® should look beyond the advertised split and ask:What will I actually pay over an entire year?How Does a Monthly-Fee Real Estate Brokerage Work?
A monthly-fee brokerage operates differently.Instead of giving up the same percentage of every commission cheque, the REALTOR® pays a more predictable brokerage expense each month, along with any other applicable franchise, transaction or annual fees.The obvious disadvantage?You have an expense whether you close a transaction that month or not.For a brand-new REALTOR®, that can feel intimidating.But as production increases, the economics can change.A monthly expense is predictable, while an uncapped percentage-based expense continues to increase alongside GCI.For a productive REALTOR®, that distinction can become significant.Commission Split vs. Monthly Fees: Run the Numbers at 10 Deals
Let's use a simplified Calgary real estate example.Assume a home sells for $650,000 and one side of the transaction earns:3.5% on the first $100,000 + 1.5% on the remaining balance.That generates approximately:$11,750 in gross commission.
Complete 10 similar transactions:A capped commission model could cost considerably less depending on the cap and additional fees.A monthly-fee brokerage will have its own monthly, franchise, annual or transaction costs.So we're not suggesting there's a universal point where one model becomes cheaper than another.We're suggesting REALTORS® do something surprisingly simple:Run the numbers for the business you want to have.
Calculate your total brokerage costs at:5 transactions.10 transactions.20 transactions.30 transactions.Don't only ask:“What does this brokerage cost me if I don't sell anything?”Ask:“What will this brokerage cost me when I'm successful?”
Brokerage Fees Are Only Part of the Decision
Once you've calculated the numbers, there's another side of the equation:What does your real estate brokerage provide in return?
There's a sentiment you occasionally hear in real estate:“I don't really need a brokerage. I just need somewhere to send my paperwork.”For some experienced, highly independent REALTORS®, that may genuinely represent what they want.But someone who hasn't experienced a highly supportive brokerage may not realize how much more a brokerage can contribute to a real estate business.At REMAX Complete Realty, we don't believe brokerage support should begin after you've already found the client and written the contract.We want to help create an environment where REALTORS® have the opportunity to build the business in the first place.That means access to experienced leadership, training, compliance and conveyancing support, marketing education, business development, technology, collaboration and the resources of the broader REMAX network.And then there's something much harder to put on a fee sheet.Why Brokerage Culture Matters for New REALTORS®
New REALTORS® need training.But they also need experience.You can study contracts.You can take courses.You can watch training videos.Eventually, you need real conversations with real clients in real situations.That's one of the benefits of joining a brokerage with established, productive REALTORS®.A veteran REALTOR® may need vacation coverage.A busy agent may need assistance with buyers.A competitively priced listing in a sought-after Calgary community may need someone to host an open house.An established REALTOR® may simply have more business than they can personally accommodate.For a newer REALTOR® who's willing to show up and earn trust, these situations can become opportunities to gain experience.They're getting reps.They're speaking with buyers.They're learning how experienced REALTORS® communicate.They're seeing transactions unfold.They're building relationships.They're learning what successful real estate careers look like from people actually living them.This isn't a promise that leads or transactions will simply be handed to someone.Opportunity and guaranteed business are very different things.The REALTOR® still needs to prospect, follow up, build relationships, develop skills and do the work.But there's value in being surrounded by people who are actively doing business.We call it proximity to productivity.
Why REMAX Complete REALTORS® Continue to Choose Our Brokerage
The recent acquisition within the REMAX network has understandably caused REALTORS® in Calgary and Alberta to evaluate their options.Brokerage changes create an opportunity to look at fees, business models, leadership and what REALTORS® actually want from the place they call home.Something stood out to us during that process:Not one of our REMAX Complete REALTORS® has chosen to move over as a result of the acquisition.
We don't take that for granted.Nor would we suggest that more than 100 independent business owners all stayed for exactly the same reason.But we believe it speaks to something that can't easily be represented on a brokerage fee comparison.Culture.Culture is the veteran REALTOR® willing to answer a question.It's management being available when a transaction becomes complicated.It's REALTORS® sitting around a table discussing what's actually happening in the Calgary real estate market.It's open-house opportunities.It's vacation coverage.It's collaboration.It's being able to ask a question before a small problem becomes an expensive one.And it's knowing you're surrounded by people who want to see you succeed.A business model can be replicated. Culture has to be built.
Experienced REALTORS® Create Opportunities for New REALTORS®
There's another reason retaining experienced REALTORS® matters.Their experience doesn't only benefit them.It becomes part of the environment newer REALTORS® enter.They're the people with decades of real estate knowledge.They're the people who sometimes need coverage.They're the people with listings that need open houses.They're the people who can answer a question a new REALTOR® hasn't encountered yet.And sometimes they're the people with more business than they can personally handle.That creates an interesting cycle:Productive REALTORS® can create opportunities for other REALTORS® to become productive.
No brokerage can guarantee success.But we can intentionally create an environment where REALTORS® have access to people, education and opportunities that can help them build their businesses.Are REMAX Agents More Productive?
Productivity has long been part of the REMAX value proposition.According to REMAX Canadian data, agents who joined the network since 2017 averaged 45% more commissions by their third year compared with their first year and 63% more by year five, based on an analysis of more than 14,300 active Canadian REMAX agents.That doesn't mean joining REMAX automatically makes a REALTOR® successful.It doesn't.The REALTOR® still has to do the work.
But the data raises an interesting question:What happens when an ambitious REALTOR® is surrounded by a brand, brokerage, resources, education and people focused on productivity?That's the question we're interested in at REMAX Complete Realty.Why REALTORS® Choose REMAX Complete Realty
The REMAX brand provides a larger platform: brand recognition, technology, education, marketing resources and a national and global real estate network.REMAX Complete Realty provides the local environment.Experienced leadership.Training.Compliance and conveyancing support.Marketing support.Collaboration.Business education.Meetings.Mentorship.And access to REALTORS® at different stages of long and productive careers.Then there's the most important part:You.
No brokerage can prospect for you.No brand can build relationships for you.No training program can force you to implement what you've learned.And no commission structure can create a successful real estate career by itself.You still have to show up and do the work.But we believe where you choose to do that work matters.How Should a REALTOR® Choose a Brokerage?
Before choosing a real estate brokerage in Calgary or Alberta, don't just compare the headline fees.Ask:- What are my total annual brokerage costs at my expected production?
- Is there a commission cap?
- What fees continue after reaching the cap?
- What training is actually available?
- Who can I call when a transaction becomes complicated?
- Are experienced REALTORS® accessible to me?
- Are there opportunities to host open houses, provide coverage and collaborate?
- What marketing and technology resources are included?
- What is the brokerage culture actually like?
- Does this environment support the kind of real estate business I want to build?
Don't choose your brokerage based only on the business you have today.
Choose it for the business you're trying to build.Split or Monthly Brokerage Fees: Which Is Better?
There's no universal answer.A commission-split brokerage can reduce fixed expenses and may be particularly attractive to a REALTOR® getting established.A monthly-fee brokerage provides more predictable expenses and can become increasingly attractive as production grows.Both can work.The important thing is understanding cost, value, opportunity and environment.At REMAX Complete Realty, we're not trying to tell REALTORS® there's only one way to build a successful career.We're building a brokerage for REALTORS® who want the brand, education, leadership, experience, resources, relationships and opportunities to grow.REMAX Brand + Complete Brokerage + Your Effort
That's where opportunity meets productivity.Because your brokerage shouldn't just be somewhere you send the paperwork after you've built a successful real estate business.It should help create the environment where you can build one.
A business model can be replicated.Culture has to be built.
Experience has to be earned.